The Redko journal
Make your next decision a better one.
Practical guides to AI, product development, creative production, and search. Start with a question and leave with a next step.
Explore the guides
Choose the question you are working through.
Copilot Studio or a custom AI application?
Compare Microsoft Copilot Studio and custom AI software by workflow, data access, interface, governance, and ongoing ownership.
What to include in your first AI product release
Plan an AI MVP around a complete user journey, realistic evaluation, reliable integrations, and a focused release scope.
An AI automation checklist for business teams
Use this checklist to define a workflow, verify data access, plan approvals, and measure whether AI automation is useful.
SEO and GEO: what a business website actually needs
A practical plan for search visibility, AI discovery, and a clearer path from useful content to a qualified inquiry.
AI agent or workflow automation: which should you build?
Choose the right approach for a business task by comparing predictable steps, tool access, approvals, and the cost of errors.
How to plan an AI product video that stays on brand
Start with the product, plan the frames, and direct the motion before generating a campaign or website film.
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